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Strictly speaking, the term “luxury hotel” is a misunderstanding. Luxury is, to have friends in a foreign place who welcome you to stay with them.


(Alexander von Schönburg)

 

Bao Zanzibar is a project for a unique luxury resort on the Island of Zanzibar off the coast of East Africa. The 7’669 square meter luxury hospitality project is located on a 25’400 square meter beachfront-property on the tip of the Michamwi Peninsula, with view of both sunrises and sunsets, 25 minutes away from Paje, the bustling centre on the east coast of Zanzibar.  The project features 20 guestrooms in two categories, 4 ateliers/studios and two spacious and luxury villas with each 3 bedrooms, spacious living areas and private pools as well as own kitchens.

 

The project features an enchanting Arab architecture in the tradition of the renowned Moroccan moderniser of Arab architecture, Charles Boccara, perfectly blending in with the Arab-Omani tradition of Zanzibar. It features a unique approach to sustainability with a lush permaculture jungle, natural building materials and a social component that sets it truly apart with studios for artist residencies, workshops and retreats and a set-up that allows for the integration of the local staff (which is often one of the highlights of a Zanzibar visit). This project opens the door to a dimension of transformational hospitality for a clientele demanding an experience beyond a standard luxury vacation. 

 

A concept for a new tropical cuisine on the highest culinary level has been developed with Boris Buono, former Sous-Chef of Noma in Kopenhagen, reviving and reinterpreting local traditions, integrating them with other tropical cuisine-traditions and building a sustainable food concept unique for Zanzibar.

 

The projects design-architecture is largely completed as well as the structural engineering, a technical architect has been engaged, and two of the highest quality Tanzanian contractors have been involved from an early stage of planning. The sustainable building materials have been tested together with the contractors. The permaculture jungle has been planted already and a full sustainability master plan has been completed by the renowned German sustainability engineers Transolar. The interior design concepts features Alberto Cortes with KSAR, with its unique blend of Indonesian, Moroccan and European features and a timeless eclectic design.

 

Morpheus Company Ltd., owning the business licenses and the lease for the property is for sale, we are looking to find a buyer to step-in to this project ready to be executed. Apart from the building permit all permits have been obtained and highly competent local partners are part of the project, ready to bring in their decades long local experience with regulatory and all other aspects of running hospitality projects and businesses in Zanzibar (see under Partners).

 

For inquiries and questions, please contact Wolfram Klingler.

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WHAT WE OFFER

Concept

Segmenting     |    Targeting    |    Positioning

Psychological Factors
— LifeStyle

People who desire a relaxing holiday & want to escape
the exhausting hustle & bustle
(the pressure) of modern urban life.

 

Interest


Yoga
Meditation
Walking
Swimming

Diving
Cultural performances
Food sa
mpling
Chatting

Reading

Spa
Sauna
Massage

Sociological Factors 

— Culture & Social Class
world traveller



All ages

Middle-Upper Class

Professionals

Artists & Entrepreneurs

 

Character / Mood Calm

Nature & Privacy lovers

Exotic & Romantic

 

Let everything go.. Just be

Unique Aspects Resort

—  Spiritual

Bring peace and healing to the spirits of humans. A peace full sanctuary;
a quiet place and calm place
for contemplation. A place of holistic healing where people can
restore their physical, mental
& spiritual health.

—  Physical

Design on human scale & ergonomic comfort appropriate to the users
(determined the architectual dimensions)

—  Avoid wasteful use of material and land

Conserve Energy: large windows, plenty of natural light, high ceiling to promote natural air circulation, natural insulation.

Green: Large garden & plenty of green plants. Permaculture.

 

— Social

Human Orientation: Friendliness, Solidarity & Sincerity.

BRAND VALUES

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1.
DISTINGUISHED ESCAPISM

Ksar Living defined the following five brand values which are leading in the development of the Bao Zanzibar.
These values will be our guideline and assessment criteria during not only the creation and realization of the resort but also during the exploitation in future.

 

A peaceful área respectfully 

integrated into nature.

 

A quiet and calm sanctuary for relaxation 

and contemplation.

 

A place for holistic healing to restore ones psysical, mental and spiritual health.

2.
AUTHENTIC EXPERIENCE

Design on a human scale with 

ergonomic comfort.

 

The resorts grounds embrace 

the surrounding nature, giving guests 

the ultimately luxery of experience.

 

No wasted use of materials and land.

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3.
EMBRACING NATURE

A resort with an intoxicating realtionship 

with the landscape.

 

Built and furnished in a sustainable manner

 

Food and beverage; fresh, tasty, unprocessed,
healthy and slow food dishes.

4.
BAREFOOT LUXURY

Combining refined design with traditional inspired architecture, spacious áreas and privacy.

 

An intimate and memorable atmosphere 

for relaxation and wellness.

 

A strong connection between 

in - and outdoor áreas.

 

Human orientation, Soldarity & Sincerity.

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5.
MIND & BODY WELLNESS

A journey of rejuvenation and well-being. 

 

Mentalyy and psysically relaxation. 

 

Shift your perspection 

 

Re-Enchargement, transformation

 

Special treatment such as yoga, 

pilates, watersport activities, massages 

and chilling on the beach.

Morpheus Company Limited
Michamwi, Zanzibar


Wolfram Klingler
Zurich, Switzerland

© 2023 by Wolfram Klingler  —  secured by Wix

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